Camp and Conference on the Future of Museums and Art
on 20 and 21 April 2012 in Munich
Soon we go! Prominence of the social media scene and representatives of traditional cultural institutions discussed at the congress "aufbruch. museums and web 2.0 "and the first Munich" start camp "Forward-looking Strategies for Museums and art in the digital age. On 20 April is the second time the conference "aufbruch. museums and web 2.0 "in Munich. This year includes a barcamp - the start of camp at the Munich conference.
In this interview, one of the co-organizers, Christian Gries Janus media, on the meeting and the start camp.
Ulrike Schmid: To whom is the meeting?
Dr. Christian Gries: The conference is aimed at cultural institutions and creative artists who present themselves to the digital transformation in society and culture and recognize the potential of "digital humanities". Our target audience is coming from the museums, theaters, libraries and archives - but also from the universities, liberal arts and the arts.
The change that takes place is just, but a holistic and it makes no sense to it on an industry or even to limit the department. Certainly, the web 2.0 is not just a new challenge for marketing and press, as is widely understood. It is a "departure", the culture, institutions, sciences, but also the communication and, ultimately, the audience is already changing. The "Awakening" is supposed to mark not only a movement, but also signaled a break with tradition and especially encrustation. Released by Hermann Hesse (steps): "Only those who prepared to leave and to travel may be crippling habit entraffen is." We speak as well as deliberately to curators, exhibition organizers, playwrights, librarians, publishers and archivists. And we aim to large institutions as well as to small. Especially for the latter means the digital space a chance.
U. S.: How many participants do you expect?
Christian Gries: We expect about 130 participants from throughout German-speaking countries. The tickets are almost sold out already. Some of the last cards can still be booked.
U.S.: At conferences and seminars on social media in general there is no shortage. Also at the annual meeting of the German Museums Association and the MAI meeting social media are on the agenda. Why have a meeting?
CG: On the one hand we have already noted in the previous event in 2011, as much curiosity, information and education needs about Web 2.0, especially in the cultural institutions that exist. This can certainly cover a conference and did not answer. Last year there were in Bavaria, just a handful of cultural institutions that had embarked on blogs, Facebook or Twitter. With our first meeting we have thrown a firebrand, which has caused much clarification and initiatives aroused. Today, one year later, the situation is different: many institutions have embarked on a dialogue with the audience and have "broken up" in one way or the other of the digital landscape. Sometimes it was our conference, which was to put a significant boost.
U. S. As with the Residence Museum.
CG: That's right, the Residence Museum in Munich, has ventured to a now very successful blog, and prior to this new conference staged a great blog parade.
Often the cultural institutions but are now in this "new territory" and have no idea what this means now and where it goes. Last year we had driven above all the determination that were just found to Bavarian cultural institutions in the social media barely. The center or the north of Germany had much more energy and commitment as applied, it was feared that even a "non-simultaneity of simultaneity". But the South has risen with groaning and grunting and traced more or less. Now we look to our conference on the country. A regionalization makes sense in terms of Internet hardly. Our speakers come from all German-speaking countries and the keynote speaker Neal Stimler we have gained an expert for the "digital humanities" from the United States.
I think that in the digital still so much to explore and occupy new territory is that it is legitimate, if several events to deal again and again and again and again with this topic. The web has so many colors and such a rate that hardly have to fear redundancy. The day before yesterday it was Facebook, yesterday, "Google +", today it is Pinterest. For the universe of "digital humanities" It seems to me in Germany already have a long way.
U.S.: This year the meeting joins a Barcamp, the start of camp in Munich. What's visitors should understand by that?
CG: An important requirement, which reached us last year after the meeting was the request for more time for talks and more practical examples. We have taken up this suggestion and booked a full day for the "digital work space", ie the common thinking, discussing, viewing and learning. The camp is just starting.
U. S.: What is the attraction of a camp start?
CG: While the conference is more devoted to the theory and the visions, the camp is dedicated to the practice. We hope here especially for an active participation of free artists from all genres: this can be for the free movement of artists as exciting as the writer or actor. The (still relatively new in Germany) for Camp format offers a wonderfully creative context. No standardized or standardized presentations presentations. With social media means many things still and again as "experimentation" and "learning". An informal framework for such an approach seems to me the best platform. The camp's certainly a lot of dialogue, inspiration and assistance. And as a regional spin-off of the "mother of all cultural 2.0 conferences," the Duisburg stARTconference, we operate on an established platform and a great forum.
U.S.: I mutmaße that have signed up to start camp in the first place "free culture creators." Why pay for the visit representatives of cultural institutions?
CG: We have always recommended to all interested parties, the combination of both events. According to the motto: a little something for the head and the heart. Actually demonstrate the applications that we will have an exciting mix of free culture creators and representatives from cultural institutions in the classical audience. In addition, some free active cultural sector in terms of social media are already on, because they'll just have to go not about budgets, personnel discussions or decision-making and administrative hierarchies. We will see who influenced whom, and at the end because if the little brother suddenly not argue with the experience of his grandfather.
U.S.: The basic idea of a Barcamps is that it is indeed a theme (cultural and social media), the topics can be discussed, however, be determined until the day itself. Nevertheless session proposals are submitted in advance. Are there side-by organizers request topics for sessions?
CG: Our wish they cut across social media strategies, cross-media storytelling, crowd funding, uses of QR codes, experience with blogs, Facebook, Google + Twitter or Pinterest, legal questions in the digital space (information requirements, copyright, copyright), experiences with mobile apps and web pages - and possibly even love (good and bad) experiences with all aspects of digital participation and dialogue with the audience.
U.S.: Where can I get information and sign up Interested?
CG: For more information about the conference can be found here:
Blog: http://aufbruch2null.blogspot.com
Facebook: http://www.facebook.com/aufbruch.museen.2.0?ref=ts
Twitter (# mukomuc): https://twitter.com/mukomuc
and here to start camp Munich - workroom for digital hand
Lectures, workshops and networking about culture, communication and collaboration
Blog: http://scmuc.posterous.com
Twitter (# scmuc12): http://twitter.com/scmuc
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